Ethics & Responsibility

Our Purpose, Values and Principles.

At P&G, we serve consumers around the world with one of the strongest portfolios of trusted, quality and leadership brands and have operations in nearly 70 countries. As we serve the world's consumers with daily use products, we believe in, and have publicly committed to, doing what's right and being a good corporate citizen.

Our Purpose, Values and Principles (PVPs) are the foundation of who we are. Our Purpose is to provide branded products and services of superior quality and value that improve the lives of the world’s consumers, now and for generations to come. As a result, consumers will reward us with leadership sales, profit and value creation, allowing our people, our shareholders and the communities in which we live and work to prosper. Our Values of Integrity, Leadership, Ownership, Passion for Winning and Trust shape how we work with each other and with our partners. And our Principles articulate our deliberate approach to conducting work every day. Our philosophy is that a reputation of trust and integrity is built over time, is earned every day and provides lasting value for our stakeholders.