Advertising Reports

From
To

Display Case Search Exposures Period Display Clicks All Votes Industry Average $2.41 ROI
13th Ward Housing Committee 794 170 111 $409.70
Black Magic Labs 509 61 42 $147.01
Black Republic 105 35 36 $84.35
Black Tech Midwest 111 34 24 $81.94
IAMAKING NETWORK 796 214 228 $515.74
Sauce So Good 523 135 87 $325.35
TOTAL (6) 2,838 649 528 $1,564.09
AMCPB: 108.167 TOTAL: 649

Legend

  • Display Case - Name of business
  • Period Display Views - Member's total display views or exposures from their online display case
  • Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
  • All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
  • Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
  • Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)

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