Advertising Reports

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Display Case	Search Exposures	Period Display Clicks	All Votes	Industry Average $2.41 ROI
Andria Lang- Your Norwalk Home Girl	57	20	26	$48.20
Calli Tuggle Photography	79	40	55	$96.40
City State Bank	113	63	103	$151.83
Hinders, Updegraff, Franklin & Limkemann, P.L.C.	110	47	59	$113.27
Phonatics & Grill	40	10	42	$24.10
Sinikka Waugh for Iowa	60	17	27	$40.97
Zajicek for Iowa Senate	26	7	20	$16.87
TOTAL (7)	485	204	332	$491.64

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Legend

• Display Case - Name of business
• Period Display Views - Member's total display views or exposures from their online display case
• Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
• All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
• Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
• Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)